DESIGN & CREATIVE DIRECTION

FALL 2025 – SPRING 2026

Paris

Paris is an independent commercial pop artist reminiscent of Tate McRae and Madison Beer, focused on celebrating feminine experiences and inspiring confidence in her listeners.

  • Paris’ sophomore EP, love to see you lose, centers game and sports motifs as symbols of relationship and societal struggles.

  • Center games in Paris’ rollout, from Y2K nods to crossword puzzle-inspired graphics. Emphasize nostalgia and iconic pop eras with a new twist.

  • Paris’ brand, dominated by her sophomore EP, is a mixture of fierce colors, bold icons, and retro filtering for a look that feels both modern and reminiscent of the best arcade games.

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Anna Lisa Patti

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Harmonic